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METRO Group
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Supplier Portal

The Metro Link supplier portal: from information to interaction

Metro Link is the supplier portal of the METRO Group. This online platform is an important tool to efficiently involve industrial partners in the processes of the METRO Group. It bundles various applications. Per mouse click the suppliers of the METRO Group sales divisions are able to quickly and conveniently use the manifold offer of information and services. Information systems like the Metro Data Warehouse give a fast and daily updated overview on important indicators such as sales and turnover.

In the framework of its Efficient Consumer Response strategy (ECR) the METRO Group offers its suppliers numerous programs in addition to the Metro Data Warehouse. The goal is to intensify cooperation with the partners from the consumer goods industry and optimize general processes. Good examples are partnerships in the field of Category Management and innovative software modules such as the Own Brand Management program OBM.

Screenshot Homepage Metro Link

Improved collaboration with suppliers

METRO Group is continually optimizing communication and collaboration with its suppliers. The contents and structure of Metro Link illustrate this: jointly designed processes result in a more intensive cooperation between retailers and producers and in the long run to more efficient processes and more satisfied customers.

www.metro-link.com

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